boomer

Radio 2 accused of shunning Baby Boomer favourites for 1990s music such as the Spice Girls 

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Radio 2 becomes 1! BBC station is accused of shunning Baby Boomer favourites for 1990s music such as the Spice Girls Radio 2 accused of abandoning listeners in bid to attract a younger audience  Station said to be dialling back on number of songs played from 1960s and 70s Instead thought to be focusing on … Read more

RUTH SUNDERLAND: Covid loosening baby boomer dominance

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RUTH SUNDERLAND: Economy that emerges from Covid rubble will be very different – youngsters who come of age in Generation Pandemic will lead way Demographics will have a huge effect on the UK and other developed economies in the coming years  The baby boomer stranglehold is being broken, slowly, perhaps, but the pandemic will speed … Read more