Piers Morgan and co-host Susanna Reid clash over whether vegans should use the word ‘burger’

‘Why do they want to use our language? Piers Morgan and co-host Susanna Reid clash over whether vegans should use the word ‘burger’

Piers Morgan and his co-host Susanna Reid rowed over whether vegans should be able to use the word ‘burger’ to describe a meat-free product.

The Good Morning Britain presenters couldn’t agree on whether McDonalds should call their new plant-based range ‘burgers’ during Wednesday’s show.

Piers, 55, insisted that they should find an alternative word to use, while Susanna, 49, had no issue with a meat-free patty being called a burger.

Disagreement: Piers Morgan and his co-host Susanna Reid rowed over whether vegans should be able to use the word ‘burger’ to describe a meat-free product

Offering his opinion, Piers said: ‘The McPlant, the meat-free range which is total nonsense. They should stop using the term burger to describe the new product, saying it’s false marketing it’s not a burger.’

While Susanna quipped back: ‘A veggie burger is a burger.’It’s a burger just because it doesn’t have the word meat in it, it’s not a beetmurger [beetroot burger], it’s a burger’.

Piers argued back: ‘Look it up in the dictionary, a burger is a meat product and so is a sausage. Why do vegans want to use our language?’

What's going on! The Good Morning Britain presenters couldn't agree on whether McDonalds should call their new plant-based range burgers during Wednesday's show

What’s going on! The Good Morning Britain presenters couldn’t agree on whether McDonalds should call their new plant-based range burgers during Wednesday’s show

While a bemused Susanna, said: ‘What do you mean, our language? Are we allowed to use the word food or is that your language?’

Piers tried to argue that food isn’t related to meat whereas the word burger is, also adding that in France they have banned the use of words typically linked to meat to describe vegan products.  

However Susanna pointed out that the definition of a burger is: ‘It’s made of meat or other food made into a round, fairly fast shape, fried and usually eaten between two halves of a bread roll.’ 

What's the issue? Piers, 55, insisted that they should find an alternative word to use, while Susanna, 49, had no issue with a meat-free patty being called a burger

What’s the issue? Piers, 55, insisted that they should find an alternative word to use, while Susanna, 49, had no issue with a meat-free patty being called a burger

Finalising her argument, she added: ‘I think you’ve just been comprehensibly dismissed.’ 

Piers has previously called for Britain to follow France and ban vegetarian foods being labelled like a traditional animal product such as a sausage roll, chicken nuggets or bacon rashers.  

He blasted Greggs’ decision to make a meat-free sausage roll and said: ‘Nobody was waiting for a vegan bloody sausage, you PC-ravaged clowns!’

The launch comes after 20,000 people signed a petition by animal welfare organisation Peta calling on Greggs to produce a vegan version of its bestselling item.

Greggs chief executive, Roger Whiteside, said: ‘Like many food retailers we have seen increasing demand for vegetarian and vegan products.

‘We have been trying to develop a vegan version of our famous sausage roll for some time now. It has not been easy but our taste panel customers all love this one, so we have decided to launch it as our contribution to Veganuary.’ 

Piers tried the product shortly after its release live on air however he soon spat it out and labelled it ‘disgusting’, while Susanna enjoyed hers with gusto.

Unimpressed: Piers tried the product shortly after its release live on air however he soon spat it out and labelled it 'disgusting', while Susanna enjoyed hers with gusto

Unimpressed: Piers tried the product shortly after its release live on air however he soon spat it out and labelled it ‘disgusting’, while Susanna enjoyed hers with gusto