As the Black Lives Matter movement continues to swell around the country, Kim Kardashian is trying to use her platform for change and awareness.
Flashing some skin a cutout pink outfit, the Keeping Up With The Kardashians star promoted a black owned fashion brand she is a big fan of.
The 39-year-old wrote in her caption, encouraging fans to look at the brand ‘I wanted to tell you guys about a black owned brand that I love.’
Promoting: Kim Kardashian took to Instagram on Sunday to promote the black owned fashion brand, Jolie by Dia, she loves
She continued in her caption, writing: ‘@joliesaudiaa owns and designs all of the knit wear @jbdapparel. I love her stuff, check her out.’
Posing on a large white couch, she showed off her curves in the pink set, called Zenith, which retails on the brand’s site for $275.
Her long-sleeve pink crop top featured a large cutout at her chest, flaunting her chest, and a short hem that revealed her toned abs.
The mini skirt also featured a cut out at her hip, she originally posted photos in the outfit two weeks ago on Instagram.
The set: Posing on a large white couch, she showed off her curves in the pink set, called Zenith, which retails on the brand’s site for $275
Original post: Kim originally posted photos in the brand’s set two weeks ago but did not shoutout the brand instead captioning the photos ‘Hindsight’s 2020’
She matched her accessories to the hue of the outfit, with dangling earrings, as she kept her hail in and braid made longer by accessories.
In the original posts she didn’t tag the brand but simply captioned them ‘Hindsight’s 2020.’
Kim does seem to be a big fan of the brand as she was also spotted in a top from the brand, Jolie by Dia, when attending Scott Disick’s recent birthday party.
Accessories: Her long-sleeve pink crop top featured a large cutout at her chest, flaunting her chest, and a short hem that revealed her toned abs. The mini skirt also featured a cut out at her hip, she originally posted photos in the outfit two weeks ago on Instagram
For that occasion she wore a grey version of the brand’s Ion top, that retails for $105.
She recently shared images from the celebration, that she said was the first gathering she attended since the coronavirus pandemic put Los Angeles on socially distancing measures.
She teamed the knit grey mini top with light-wash and high-waist denim jeans and open toe heels.
All pieces Kim has worn are sold out on the website and she was the feature image for the Zenith set.
Big fan: Kim does seem to be a big fan of the brand as she was also spotted in a top from the brand, Jolie by Dia, when attending Scott Disick’s recent birthday party, wearing its $105 Ion top
Kim has been vocal on social media since the death of George Floyd in Minnesota police custody on Memorial Day, set off protests around the country, and has been donating to organizations.
Since Floyd’s death the Black Lives Matter has grown and many are now focusing on buying from black owned businesses and hiring black employees.
She announced earlier this month about how her company her several companies will help after Floyd’s death.
Kim shared to messages to Instagram with the details. ‘We are donating,’ the mogul wrote as she named of the list of organizations that will see her money including Black Lives Matter and the NAACP Legal Defense Fund.
This comes just as TMZ reported her husband Kanye West has donated $2M ‘to the families and legal teams’ fighting for Ahmaud Arbery, Breonna Taylor and Floyd.
Vocal: Kim has been vocal on social media since the death of George Floyd in Minnesota police custody on Memorial Day, set off protests around the country, and has been donating to organizations
His part: This comes just as TMZ reported her husband Kanye West has donated $2M ‘to the families and legal teams’ fighting for Ahmaud Arbery, Breonna Taylor and Floyd
It was added the Stronger rapper is setting up a college fund for George’s daughter Gianna, aged six.
And it was claimed the artist is giving money ‘to several black-owned businesses in his hometown of Chicago.’
Kim’s message began, ‘SKIMS is a brand rooted in inclusivity and diversity.’ The Keeping Up With The Kardashians star added, ‘We stand in solidarity with the fight against systemic racism and are committed to supporting and participating in the shift hat needs to take place.’
The mother-of-four then said, ‘We are donating across organizations focused on making change and fighting racial injustice.’
The cover girl listed off the organizations that will see her money.
Among them are NAACP Legal Defense Fund, National Urban League, Color Of Change, and Black Lives Matter.
Kim then ended with: ‘We hope you join us in taking action to make lasting change.’